Personalised Carrier Bags
Personalised carrier bags are used by retailers to promote their goods and to increase awareness of their branding. However, retail is not the only sector to utilise this form of promotion. Many non-profit organisations such as schools, universities, sports clubs, charities etc. use branded bags to raise awareness of their cause.
Below are some benefits that non-profit groups can utilise when using personalised carrier bags, and some names of current clients in this sector:
- Colleges and Universities: Using branded and personalised carrier bags can help increase course recruitment as prospective students need something to store course information and promotional materials when attending open days. Reusable bags such as cotton, jute etc. can be re-sold to raise extra capital. Current clients of The Printed Bag Shop from the educational sector include: University of Manchester, London School of Economics, Loughborough University, University of the Arts London amongst many others.
- Charities: Carrier bags promoting charity causes are extremely effective as they reach a large audience. A lot of charities also now sell their own reusable shopping bags to help raise much needed funds. Charities organising events use goodie bags containing their sponsor’s promotional items, meaning all attendees take away branded merchandise to remind them of the cause and expose the branding to other potential contributors. Clients for this sector include: World Vision, Variety Club, Elton John AIDS Foundation.
- Sports clubs/Community groups: Many organisations rely solely on donations and revenue from fundraising. Printed duffle bags are a popular product for sports clubs, they raise revenue as club members will purchase them and they also raise awareness of the group. The Printed Bag Shop have provided bags football teams, swimming clubs, rugby teams.
The Printed Bag Shop are aware that these types of organisations do not have huge marketing budgets. We ensure that all of our personalised carrier bags are kept at the most affordable price possible, yet we always make sure we are supplying the best quality products for all of our customers.
