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March 18, 2021

Preparing for Reopening Shops after Lockdown

Off the back of the recent Covid-19 announcement stating the government’s roadmap to gradually ease the lockdown restrictions across the country, business owners are starting to get preparations underway. As of now, shop owners have been given the go ahead to reopen on the 12th of April 2021, giving plenty of time to prepare safety measures in time for the big day.

After such uncertainty over the past year and what seemed like an endless period of essential closure, getting ready to get back to business can feel daunting. Preparing to reopen after lockdown in advance can help ensure the process runs smoothly and have your store ready to welcome back your customers.

Putting Procedures in Place before Reopening Shops

Although we are finally seeing some optimism and making a slow journey back to normality, we can’t let our guard down just yet. Upon opening shops after lockdown, a risk assessment should have been carried out to ensure social distancing and appropriate measures are in place. From offering sanitiser on entry to providing staff with the appropriate PPE, keeping the risk of transmission down to a minimum when reopening shops can help us move forward as a community.

Best Preparing to Reopen After Lockdown

With many shop owners having had to quickly adapt to selling online during the start of the lockdown, it can be easy to overlook the basics now that we are reopening shops. Stocking up on printed carried bags or custom tote bags is a simple way to add personal touches to customer’s purchases and increase your brand recognition to shoppers who see your branding when out and about. Working with professional printers, such as The Printed Bag Shop, can help you make the best of your design and bring your vision to life; promoting your key messaging and creating a design bursting with your brand colours.

Enticing Customers to Head Back Inside

The combination of cautious customers and stores which have had to lose months of business has hit the industry hard. Opening shops after lockdown is the perfect opportunity to think outside of the box and entice passers-by to head indoors. Whether you are able to offer unmissable discounts across a product range or invest into promotional material to grab the attention of those walking by, make up for lost time and unleash your creativity to increase curb appeal.

Shout About Your Reopening Shops Online

With a few weeks to go until it’s time to get ready for reopening shops, use the time wisely and generate some excitement about the big day! Use your social platforms to interact with your loyal customers and build up some hype. If you are in a position to put some budget behind paid advertising or email marketing, there’s no better time to get your name out there and let people know that your store will be reopening and welcoming them in.