How To Express Your Brand Personality
The secret to a successful brand is to express your company personality through your branding. Having said that it’s not so straightforward; your company personality should be developed from your existing customer base and your target market. Ask yourself a couple of questions… Who are your customers? How do they use your products? What do […]
How to know when it’s time to rebrand
Is your company logo as familiar to you as a pair of comfy slippers? Perhaps you feel your logo and your brand are synonymous with who you are and the service you have provided for decades. The question is – how do you know when it’s time to refresh your brand? The freshness and impact […]
