The Key To Creating Reusable Bags Worth Keeping
November 20, 2018

The Key To Creating Reusable Bags Worth Keeping

Have you ever taken a step back and really thought about reusable bags and their impact, or why they are so beneficial to the world we live in?  Whether you’re looking to invest in eco-friendly bags, or you simply need some tips on creating a design for them, we are going to show you what the key to creating reusable bags that are worth keeping is – so we can all help the planet, one bag at a time.

Why Should We Use Reusable Bags?

Why Should We Use Reusable Bags?As you are probably already aware, the beautiful world that surrounds and supports us is being given a tough time due to our abuse of materials such as plastic on a daily basis. While these materials might be convenient for us thanks to their durability and strength, it is extremely alarming that we have produced roughly 8.3 billion metric tonnes of it since the 1950s!

The most devastating fact is that only 9% of plastic is recycled and a staggering 79% of plastic is thrown onto a landfill site or discarded in our environment. Given that much of this will not biodegrade anytime soon, it’s quickly becoming a problem.

This is why we need to take a stand and use reusable bags every time we shop. That way, you can prevent plastic from clogging up rivers and the ocean, and from harming innocent animals who get caught in plastic bags, try to eat them and watch their homes be swamped by them too.

So, Why Should We Create Reusable Bags?

Creating bags out of reusable materials will help towards saving the lives of birds, turtles and numerous other animals that confuse plastics and other rubbish for edible food. Utilising the three Rs as much as possible will help to maintain sustainable life by minimalising your carbon footprint. There are even more additional reasons to create reusable bags, including:

  • They are cost-effective
  • They are a long-term investment
  • They are easy to carry
  • They can be visually appealing
  • They provide more protection for products
  • They are helping to fight global warming

Reusable bags tend to be made out of cotton, canvas and jute, and guess what – they are completely biodegradable materials!  Additionally, they are great for not only shopping but for daily use. They are sturdy, stylish, and a great platform for your brand!

The Key To Creating Reusable Bags Worth Keeping

So, How Can We Make Reusable Bags Worth Keeping?

Firstly, think about the type of style and design that would appeal to you as an individual when looking to purchase a bag. How would that design make you feel? A bag only becomes worth keeping if it has been branded appropriately for its target audience.

Make sure that you do plenty of in-depth research into who is your ideal target market and what they like, so you can hit the ground running with your reusable bags straight away. What’s more, by applying a seasonal touch or a fashionable colour mix, you can effectively incorporate your branding with just enough of an appeal for your target audience to catch their attention and purchase intention.

You can either keep the design simple and generic, or go quirky and unique – whichever style you think will interest your consumers. Adding a hashtag onto your bag allows it to become interactive, as users can search the hashtag, which in turn will encourage your brand to trend online or promote conversation.

Another great way to do this is by utilising your social media platforms to advertise your bags and promote a positive message about recycling and reusing products to your followers. You could even use a social influencer to help you reach a wider audience and spread the word faster. The hashtag you added to your bag can be incorporated into your posts on your social profiles to seamlessly continue the trend.

As you can see, using reusable bags is essential if we want to take a positive step towards protecting the environment from pollution, global warming and saving innocent animals from dying. How will you design your reusable bag and send your message about caring for our planet around the world? Get in touch with our friendly team for any advice or help with creating a reusable bag, today.