Do You Know How to Tell Your Brand’s Unique Story?
Storytelling is an essential form of human communication. It helps each of us make sense of our life experiences and shows us our place in the world. Your brand’s story is just as fundamental to building your business as your finances, products and customer service. When you get it right, your brand’s unique story helps […]
What Every Event Professional Needs To Know About Effective Follow Up
To really make the most of your event, you have to follow up effectively. It sounds simple, but effective follow up is a skill. There is a lot involved in getting follow up right. But if you do you’ll achieve your event goals and make the most of all that networking, so read on to […]
7 Ways To Increase Engagement at Business Events
According to the EventManager blog, 90% of event professionals want to improve engagement at their events. But right now, only 54% of them are happy with the engagement they achieve. So how can we make things better? The key to better engagement is getting everyone more actively involved. This includes your events team, speakers and […]
5 Ways to Be an Event Planner Speakers Love to Work With
There are two reasons why people attend events: the speakers and the networking opportunities. As an event professional, you want to attract the best speakers to your event to make sure your audience gets the most from their experience. But how can you make sure your speakers enjoy the experience? If they feel appreciated and […]
Event Tips: How to Bounce Back From a Bad Event
There’s no getting away from it, your last event was a complete disaster. But while it might feel like career suicide, it doesn’t necessarily mean you’re in the wrong job. In fact, it could be your biggest learning opportunity. With the right attitude and approach, you can turn things around and make your next event […]
TPBS Bestsellers – Printed Cotton Bags and Printed Canvas Bags
The Printed Bag Shop’s printed cotton and canvas bags offer businesses a high quality, environmentally friendly option for retail outlets, promotional giveaways, conferences and events. All our fabric printed bags are built to last, with stylish print options to grab your customers’ attention. Printed cotton and printed canvas bags associate your brand with quality and […]
How Social Is Your Brand?
If someone asks you if your brand is social, you’ll probably say ‘yes!’ As a brand professional, you know that engaging with customers on social media is really important to get the word out about your business. In fact, you know that social media is a great way to scale up word of mouth (WOM) […]
The Must-Have Toolkit for Event Planners
It’s understandable to feel a little nervous about planning your first business event. There’s a lot to consider and a team of people to organise and motivate. With a little planning, hard work, and our essential events toolkit you’ll have everything you need to make your event go without a hitch. Start with a Brilliant […]
The Power of Print Marketing for E-Commerce Entrepreneurs
Marketing your online business in print might sound counter intuitive, but it can be surprisingly effective. Whether you decide to market your website through print magazines or catalogues, promotional t-shirts, or printed bags and mugs, print marketing can be a powerful way to attract new business. Bring Your Brand into the Offline World One of […]
Why Your Business Needs Our Bestselling Printed Bags
The Printed Bag Shop’s bestselling printed bags are printed punch handle plastic bags and patch handle bags. They’re so popular because they’re stylish, durable and can be customised for any occasion. Whether you’re looking for bespoke carrier bags for your retail business or promotional bags for an event, you’ll wonder why you ever chose anything […]
Customer Service: A Step Ahead of the Rest From The Printed Bag Shop
The Printed Bag Shop (PBS) is the UK’s leading supplier and importer of printed carrier bags. Not only do we offer our customers high quality bags in a range of sizes and materials, but we are also committed to offering the best customer service in the business. There are many reasons why we are industry […]
5 Ideas For Event Gimmicks That Will Make Your Business Memorable
Every business is looking for new ways to raise their brand profile and attract customers. With a limited budget, this can be particularly tough for small and medium-sized companies But there is hope. With a little thought and creativity, there are several ways your business can turn heads and get noticed. Offer Prizes Offering […]
What you need to know about the English carrier bag charge
What is it all about? From 5 October 2015 retailers in England must charge a minimum of 5p for every single-use plastic bag they pass on to their customers. This also includes companies that deliver goods to England. The law is already in force in Scotland and Wales. Will I be affected? All retail […]
Top 10 Mistakes Companies Make When Attending Events
Many companies spend time and money attending events but still don’t get much out of them. Here are the top 10 reasons why: They don’t bother to prepare Preparation is essential before going to an event, but many businesses don’t bother. After they have booked a stand, organised promotional material and picked the right […]
How Printed Bags can Enhance Your Customers’ Experience
Highly cost effective and versatile, printed bags present your brand to the world. They are an essential piece of kit for any business owner, marketing executive or events professional. Part of what makes printed bags so great is that they can improve your customers’ experience in many clever ways. They create positive feelings towards your […]
3 Top Sources of Design Inspiration
Every company’s branding should make a clear statement about its values, its products and its target market. The right approach will make your business instantly recognisable, attractive and trustworthy. Top quality design is essential to communicate your brand’s message – a compelling and desirable brand should have the perfect combination of colours, images and typeface. […]
The Printed Bag Shop’s 2015 Guide to Upcoming Events
Exhibitions and trade shows are a great way to meet new customers, showcase your brand and network in your industry. Having a beautifully designed printed bag to give to those you meet can help to reinforce all the positive aspects of your business, reminding people of who you are and what you have to offer. […]
Why Printed Laminated Bags are the Perfect Choice for You
Printed laminated bags can really help you to market your business to a wide audience. They can be found in all the best places – high-end retail stores, prestigious exhibitions and conferences – reinforcing the desirable product or service you want to promote. As well as looking great, printed laminated bags an incredibly cost-effective and […]
5 principles of effective logo design
Designing your logo is potentially the most important thing you’ll ever do for your brand. Your logo can say more things about your product and your company than any tweet or Facebook post ever could, and when launching a new product, you should think carefully about the logo you create to represent it. To […]
How to organise a product launch that people remember
You don’t need to be launching the next iPhone or a new range of talking robots to make your product launch a success, and one that people will remember. Often, developing your new product, or range of products, is only the start of the challenge – launching it into the market is something entirely […]
Your Brand vs. Identity vs. Logo
If you read this blog often, you’ve probably seen us refer to the terms brand, identity and logo quite a lot – but what do we actually mean by them? Aren’t these three terms that mean pretty much the same thing? The answer is, not quite. Brand, identity and logo are all things that […]
Top tips to measure the success of an event!
The only way you can know you’ve succeeded at something, whether it’s making money, losing weight or selling a product, is by setting yourself targets and then measuring yourself against them – and this is exactly the same for events. Whether you’re attending an event or organising one, it’s really wise to set yourself […]
Wrapping Guide Series: Luxury Items
Essential reading for all high-end retailers! We have put together a handy wrapping guide especially for luxury and high-end retailers, to show how you can use our printed bags and packaging to perfectly gift-wrap expensive purchases, and give your customers a fantastic experience every time they buy from you. To view our range of printed […]
The rise of online retailers, and how mailing bags can help
Unless you’ve been in a coma, or living in a cave for the past decade, you will be aware of the astronomical rise in the number of people selling online, and the impact it’s had on physical stores (and the retail industry in general). In an article from Financial Times written in December last […]
Wrapping Guide Series: Awkward Items
Essential reading for all retailers! We have put together another handy wrapping guide especially for the retailes, to show how you can use our printed bags and packaging to gift-wrap those pesky, awkward shaped items give you customers a fantastic experience every time they buy from you. To view our range of printed packaging, click […]
How to become a brand that customers can’t help but buy from!
When it comes to being a successful brand, it’s all about making people feel something. Whether it’s good or bad, love or hate, being a brand that no one is really bothered about is one of the worst things that can happen! This dual effect of branding is often found in giant companies rather than […]
Wrapping Guide Series: Rectangular Boxes
Essential reading for all retailers! We have put together a handy wrapping guide especially for the humble rectangular box, to show how you can use our printed bags and packaging to wrap your items quickly and professionally, and give you customers a fantastic experience every time they buy from you. To view our range of […]
3 Creative Printed Bag Design Ideas
The humble printed bag. This often overlooked object is something that most people just see as a way of getting something from A to B – but printed bags can do so much more than that, and that’s what we want to share here at The Printed Bag Shop! Many people underestimate the number […]
How to turn your customers into brand advocates
There is something in marketing known as the ‘Ultimate Moment of Truth’. Sounds cheesy, but this concept is actually extremely important for building a successful brand, because it involves the people that buy from you going from just customers, to brand advocates. What does being a brand advocate mean? Being a brand advocate or […]
Wrapping Guide Series: Sandwich Bags
Essential reading for all sandwich shops! We have put together a handy wrapping guide especially for the food industry, to show how you can use our printed bags and packaging to give you customers a fantastic experience every time they buy from you. To see our printed sandwich bags, click here. To view our range […]
